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Out of the Crisis

A dead thing goes with the stream,

but only a living thing can go against it.

    G.K. Chesterton

The quality of imagination is to flow, and not to freeze.

    R.W. Emerson

In 2004, I published a paper in the journal Cost Management that I named, The Unfreezing of America.  In it, I described how the focus on taking out the variation in processes and products had frozen the productive apparatus of this country and driven productivity improvement, which requires variation, to very low levels.  This was the main problem for the real economy since this focus produced lower growth, lower wages, and the threat of stagflation (stagnation and inflation occurring at the same time).

The real economy had become frozen, over a long period, with global growth dropping from 9.02% per year from 1950–1973 to 3.93% per year from 1995–2007.  U.S. economic growth fell from an average 3.79% per year from 1946–1973 to 2.84% for the 1973–1995 period, and it will become very low or negative this year. The reduction in growth and productivity was the main reason people shifted to debt financing, as income growth slowed as a consequence of declining annual productivity improvements. Bankers were ready with new debt instruments that made the financing easy, but their customers were dependent on asset prices increasing, thereby making us a nation of speculators — in housing, in stocks and in new derivatives of uncertain value.

The robust growth that occurred when productivity was at high levels created expectations that could not be met when productivity improvements dropped to much lower levels.  Hence, household debt increased 13 times between 1973 and 2007, government debt increased 20 times, income grew less than two times, and savings rates fell below zero.  Easy credit had created wealth out of thin air that could not be sustained when deleveraging set in and asset prices tumbled. And the credit crisis of 2008 arrived.

The U.S now had two frozen economies — a real economy with growing unemployment and shrinking growth; and a monetary economy with frozen credit, asset values in free fall, and the threat of further bank and institutional failures.

Does anyone think that this would have happened if we had focused on productivity? 

It becomes painfully clear that the real economy’s lack of growth, causing the speculative shift to debt financing, was the primary cause of the collapse of the monetary economy. Even a growth rate of 5% per year would have given us a GDP of $44 trillion rather than the $14 trillion we have today.

More importantly, can the real economy restore sanity to the monetary economy?

First we need to determine what it is that we desire for the real economy.  Is it solid growth?   Increased employment?  Stable, or falling, prices?  Rising incomes?

Productivity improvement can cause all that to happen at the same time.  In my 2004 article, I showed that the frozen companies shrank employment by 6% during the six years of the study, whereas highly productivity companies expanded employment by 47%.

Silicon Valley computer manufacturing created the most highly paid work force in the world  It created billionaire owners and falling prices.  And it was all due to a phenomenal 12.85% average productivity improvement per year over 20 years.

How did they do it?  They decided to increase capacity (speed, storage) by 100% over cycles that lasted only 18 to 24 months (Moore’s Law).

Kathryn Studwell, an economic development economist who knows Silicon Valley well, wrote to me after a preview of this column:

More precisely, they were risk-takers, they were networkers and they were collegial rather than protective when it came to research — all of which reduced the time needed for innovation.  The LINKAGES between capital and ideas were less convoluted more free flowing.  WWII military-industrial complex profits allowed for risk-taking with extra capital.  Collegial relationships between Stanford academics and industry speeded up innovation and commercialization of ideas. Limits on networking so pervasive on East Coast didn’t exist to the same extent in less-rigid Silicon Valley.

Would this work in other industries? Why not? I have never worked in a place where productivity could not be increased by 300% or more, and in 18 to 24 months.  That is better than Silicon Valley.

Kathryn Studwell comments, “Other industries are limited only by cultural norms that discourage risk-taking, discourage networking and discourage sharing of research.”

But we can learn.  We can learn from Silicon Valley, we can learn and apply the principles that drive performance in all human activities, and we can learn from the experience in other countries far ahead of us in annual productivity improvement.

David Emery, a professor of economics at St. Olaf College in Northfield, Minnesota, wrote: “Your numbers are staggering, which is the point you are trying to make.  I suspect that deep down, most of us can’t believe that this is really possible.  It is sort of like winning the lottery — it is possible, but … You are in a position of a coach on a losing team: You need to convince us that it is possible for us to win—for the nation to become as productive as you believe possible.”

Could we replicate what Silicon Valley does in other industries?

In the projects we worked on over the last 35 years the productivity focus succeeded every time.  In three countries —Indonesia, Malaysia and Sweden — World Productivity Congresses were directed towards the specific challenges of each country.  Some of the brightest minds in the world converged on Jakarta, Kuala Lumpur and Stockholm, and presented their analyses of what would best help productivity and growth.  The average 5-year growth rates before and after these congresses were calculated.  The increase in average growth rate for the three countries was 113.5%.

And the number of jobs increased dramatically.

People don’t lose jobs because they are too productive. They lose jobs because they are not productive enough.

Brian Riedl writes on the Opinion page of The Wall Street Journal:

In reality, economic growth—the act of producing more goods and services—can be accomplished only by making American workers more productive. Productivity growth requires a motivated and educated work force, sufficient levels of capital equipment and technology, a solid infrastructure, and a legal system and rule of law sufficient to enforce contracts.[1]

Why aren’t investors investing? There is a prodigious amount of cash in the economy. The availability of money is not the problem. What exactly is the problem?

 

 

If you were blessed with a large cash hoard, would you invest?

Investors seek out companies that show promising growth: In other words, companies with increasing productivity. Investors don’t much care where these companies are located. Right now the US economy does not tempt investors. But China’s economy might.

We are beginning to see the contours of the kind of economy that will emerge from a productivity-focused strategy — that is, if we decide to have one for this country:

  • The high costs of fossil fuels in the future will produce 100-miles-per-gallon cars, children who will become fit and healthy walking to school, and alternative energy sources that will save trillions of dollars.

 

  • Having priced themselves out of reach for ordinary Americans today, health care and education will have to change.  We shall see new forms of education using information technology in different and innovative ways; and we shall see health care shifting to preventive care, “focused factories” of specialty care, and work place clinics.  We shall see massive increases in patients seeking care in countries like India and Thailand.  Insurers will fully reimburse both travel and care expenses since they stand to save 10% to 90% of the cost of doing equivalent procedures in the U.S. What does this signal to a health sector that has produced negative productivity every year over the last three decades?

 

  • Businesses will learn to compete globally, marshal Yankee ingenuity and innovation, and use productivity to pay high wages and still reduce prices.

 

  • To accomplish this quickly requires vision and leadership. And it requires bipartisan support to resolve the current economic challenge that, if properly addressed, will benefit everyone.

 

  • The monetary economy will then revert to its primary purpose: To supply the credit that is needed for an expanding economy. 

Productivity improvement will do the rest, and we need everyone in the country to learn and understand how new value is created.

Everyone.

This is not a problem. This is the solution. Silicon Valley knows how to do it. So do China, Singapore and, rapidly joining them, India. We all need to understand how new value is created and then do it!

I just returned from addressing the 15th World Productivity Congress in South Africa.  I chose to demonstrate how 300% productivity improvement may be achieved in a number of different ways, and I was just informed that this approach is being studied as the productivity strategy for that very challenged country.

Nothing would please me more.  Africa is just beginning to make fully productive use of her richest and most abundant resource — her own people.

The cradle of humanity lay only a short distance from where the Congress was convened.  Having our human origins so close served to remind us that, in a sense, we all are Africans in a world wide Diaspora — our gains in distant places are Africa’s loss.

One and a half million years ago, man lit the first fire in a cave in South Africa.  Today that country is a constitutional democracy, and it just performed a peaceful transition of power while the 15th World Productivity Congress was in session. Through it all, we all felt safe, and we all admired the majestic and solemn exercise of constitutional succession. The future appears bright and promising, and the new leadership is committed to invest in their own people to unleash their creativity, their talents, and their contribution for a future they will own. And yes, the South African Center for Productivity Expertise, Productivity South Africa, is working in the classrooms, in the shacks, among the budding entrepreneurs, in the sleek office buildings of Johannesburg and Cape Town and in the factories of Durban, to lift the productive contribution of every man, woman and child in that rich and ancient country.

Are they succeeding?

Here is a letter from Rogers Dhliwayo, Chief Economist at the Center, to Dr. Johan Smuts, Senior Productivity Advisor, commenting on the presentation I made to the 15th World Productivity Congress last month:

The paper raises four distinct productivity effects, namely,

 

·         [Productivity improvement] increases wages.

·         [Productivity improvement] reduces prices.

·         [Productivity improvement] increases output.

·         [Productivity improvement] increases profits.

 

No other strategy accomplishes all these objectives at the same time.

 

The South African experience from 2004 to 2007 appears to vindicate this. From 2004 economic growth picked up substantially in the South African economy. The acceleration came about due to:

 

·         An increase in total factor productivity from 2.9% for the period 1995-2003 to 3.8 % from 2004-05.

·         An increase in employment from 1.4% in the period 1995-2003 to 3.3% during 2004-2007.

·         An increase in investment by an average of 10.6% per year compared to 3 % in the earlier period.

 

This welcome acceleration of economic growth and productivity was accompanied by low inflation and interest rates.

 

Most of the points raised in this paper are quite relevant to the South African’s experience drive the point home of the need to ratchet up productivity in the South African economy.

 Maybe we should pay attention to Chief Economist Dhliwayo who is at the front lines fighting far greater problems than we have.  It appears that he is succeeding.

 So can we.

 There are many things the monetary economy can do to help, or hinder, the growth of the real economy.  But it is the real economy that must do the job.

 Next we shall see how the real economy may best be restored and expanded.


[1] Riedl, Brian. Why Spending Stimulus Plans Fail. The Wall Street Journal. November 14, 2008. A15.

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Tor Dahl & Associates Productivity Improvement Seminar

Leading, innovative companies understand the power of productivity as the strategy for achieving greater corporate performance and bottom line results. Yet, most companies do not apply a systematic and rigorous process for realizing their untapped productivity potential. 80% of all corporate initiatives focus instead on efficiency improvements that are not tied to overall growth objectives and do not produce any breakthroughs in performance. Productivity improvement, on the other hand, is so highly leveraged that even small increases can dramatically affect revenue, cost effectiveness and profits, while raising employee satisfaction and customer delight. For publicly held companies, stock prices and market capitalization can increase dramatically.

Tor Dahl & Associates is the world leader in this "new" field of productivity. We have debunked the old myth that productivity takes away jobs and that it is only concerned about "doing more with less". Our successful productivity strategy is rooted in the fundamental belief that productivity is about removing barriers to individual performance, freeing up resources from unproductive processes and reallocating those resources to higher yield activities that support organizational growth objectives. It is a positive method that leads to greater earned competitive advantage, increased job satisfaction and positive employee engagement, rather than job losses and downsizing.

Tor Dahl & Associates offers a compressed tutorial for corporate teams during which the fundamental principles of productivity will be taught and practiced. It is an enjoyable, stimulating, practical and valuable session that identifies key factors that impact productivity and how your organization can apply this insight to make dramatic improvements in personal and organizational performance. Contact us now to arrange for a customized tutorial for your leadership team. Email: loretta@tordahl.com. or Telephone: 1-800-TOR-DAHL.
 
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